Quilter Nations Series clash between England and New Zealand drives best-ever rugby audience on TNT Sports and discovery+

England’s 33-19 win over New Zealand in the Quilter Nations Series drew record-breaking audiences on TNT Sports. Audience numbers peaked during George Ford’s 75th-minute penalty, surpassing last year’s high and marking a 27% increase in viewers. Engagement across TNT Sports’ digital services also saw significant growth versus the same fixture last year, with the match blog seeing a 52% rise.

England’s dominant 33-19 victory over New Zealand on Saturday in the third round of the Quilter Nations Series achieved record-breaking viewership on TNT Sports across its linear and streaming platforms – with audiences on par with this season’s Premier League football fixtures on TNT Sports.

Audiences peaked for George Ford’s 75th-minute penalty, smashing last year’s record high with 27% audience growth.

No single rugby fixture has reached a wider audience on TNT Sports, achieving a 7% increase with volumes of streaming subscribers rising 32% against its previous-best rugby audience for England versus New Zealand during the 2024 Autumn Nations Series.

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• England write history, George Ford revels in redemption, Henry Pollock 'does a Farrell' in Haka for the ages - Eng-NZ storylines
• England explain meaning behind Haka response to New Zealand - including unusual Henry Pollock and Jamie George roles - 'The idea was that...'

Engagement across TNT Sports’ digital services also saw significant growth versus the same fixture last year, with the live match blog seeing a 52% increase in views with its bespoke match highlights seeing triple-digit growth - rising by 333%.

Overall, international rugby continues to demonstrate broad appeal with 22% of 2025/26 Premier League and UEFA Champions League viewers on TNT Sports also watching this year’s Quilter Nations Series.

England’s next fixture against Argentina is set to be an exciting encounter with The Pumas pulling back a 21-point deficit to beat Scotland 33-24 at Murrayfield. Coverage is live this Sunday from 3pm on TNT Sports and discovery+.

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Watch and stream every game of the Quilter Nations Series live on TNT Sports and discovery+

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